According to the data form NACS (US National Association of Convenience Stores), over 52% of the drivers will use the facilities such as restroom and convenience store while they are refueling in gas station. This is a quite higher number than we thought since the gas station is not the rest area, in usually the only reason when people go gas station is for refueling but not take a rest.
On the other side, the profit from the refueling actually decreasing due to multiple complicate reasons. All the facts tell us that the gas station is becoming a much complex concept, not just a place to refueling.
In fact, some people go gas station for shopping now, the convenience store inside is enough for a breakfast. To adapt this new mode of business, the gas station introduces the digital signage to do the advertising.
Drivers have vigorous and necessary consumer demands, the fuel for the vehicle, the energy drink to the drivers, the car washing/maintain/repair etc. There are so many goods and service demand by drivers, there also a plenty of the choices, but the choices always stay together in your city.
But the gas stations are not that closed to each other, and every driver need refueling at least twice a month, use the digital signage advertising in gas station can prove the coverage rate of the advertisements.
RisingStar offers serval sizes of LCD signage for this target, include the 15.6-inch small size can mount on the gas pump; the 32 inch with portrait screen can mount on the column of the gas station; and the 55 inch or larger sizes can mount as digital signage kiosk.
All those LCDs are featured with wide temperature LCD panel could keep working through -20℃ to 70℃ without the cooling/heating system, of course the range will much wider if they have; The IK10 tempered glass is assemble in front of the LCD screen, with optical bonding to give the best protection, also the better image performance by reduce the environmental light effects.
