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    Samsung VS LG outdoor high brightness window display for buesiness

    2021-11-07 15:39:21  News

    In the field of digital signage, South Korea’s Samsung and LG are both the world’s top digital signage brands. From Europe to the Americas, from Asia to Australia, Africa, only Samsung and LG are the world’s top brands in the digital signage field. Others His brand does not have any market share. Digital signage is different from TV. The first market share of TV in North America is Samsung of South Korea, and the second place should belong to China's Hisense. European TCL has a factory in Poland. Samsung ranks first in popularity or comprehensive market share.

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    Outdoor high-brightness window LCD screens Samsung and LG are different. They are both industrial-grade LCD panels with wide temperature range. LG LCD panels have higher light transmittance, so the power consumption is lower under the same brightness, and energy saving is LG’s biggest Advantage. On the basis of the same size and the same brightness, LG is 70% of the power consumption of Samsung's digital signage. This is the biggest outdoor application advantage of LG outdoor LCD panel or LG outdoor digital signage. Low power consumption is low heat, and the aging speed of electronic components The only advantage of Samsung is the high contrast ratio. The contrast ratio of Samsung LCD panel is 4000:1 and the contrast ratio of LG LCD panel is 1200:1. Therefore, LG has developed a new product to compensate for the contrast. It is a dynamic backlit LCD high-brightness window display, and one is a QLED outdoor high-brightness digital signage.

    RisingLCD products use LG LCD panels. G Display’s customers include Apple, HP, DELL, SONY, Toshiba, PHILIPS, Lenovo, Acer and other world-class consumer electronics manufacturers, Apple’s iPhone 4, iPhone 4S, iPhone 5, iPad, The iPad 2, The New iPad and the latest iPadmini all use LG Display’s LCD panels.

    According to the survey results of the authoritative market research organization DisplaySearch, in 2012, LG Display's market share of large-scale TFT-LCDs over 9.1 inches reached 29%. In terms of product categories, LG Display has a market share of 24.6% of LCDs for TVs, 33.3% of LCDs for notebook computers, and 28.2% of LCDs for monitors. In addition, it also has a market share of tablet PCs. Set a record of 39.4% market share in the LCD field. LG Display will strive to consolidate its dominance in the high-end market based on its leadership in the above-mentioned markets.

    Samsung's TV department is actively "talking" with the world's major panel manufacturers. In 2022, Samsung hopes to purchase 53 million TV panels. In order to reduce the dependence of LCD TV panel supply on Chinese panel manufacturers, Samsung may reduce LCD TV shipments in 2022 but will switch to OLED TV regardless of product line. Reduce the number of LCD TV purchases from Chinese panel manufacturers and switch to WOLED TV panels from LG Display and QD display panels from Samsung Display. Not only that, Samsung will continue to increase purchases of Sharp panels from a Japanese LCD TV manufacturer. In 2022, it may also consider a substantial increase in the number of LCD TV panels purchased by LG Display in South Korea.


    In the field of digital signage, South Korea’s Samsung and LG are both the world’s top digital signage brands. From Europe to the Americas, from Asia to Australia, Africa, only Samsung and LG are the world’s top brands in the digital signage field. Others His brand does not have any market share. Digital signage is different from TV. The first market share of TV in North America is Samsung of South Korea, and the second place should belong to China's Hisense. European TCL has a factory in Poland. Samsung ranks first in popularity or comprehensive market share.

    Outdoor high-brightness window LCD screens Samsung and LG are different. They are both industrial-grade LCD panels with wide temperature range. LG LCD panels have higher light transmittance, so the power consumption is lower under the same brightness, and energy saving is LG’s biggest Advantage. On the basis of the same size and the same brightness, LG is 70% of the power consumption of Samsung's digital signage. This is the biggest outdoor application advantage of LG outdoor LCD panel or LG outdoor digital signage. Low power consumption is low heat, and the aging speed of electronic components The only advantage of Samsung is the high contrast ratio. The contrast ratio of Samsung LCD panel is 4000:1 and the contrast ratio of LG LCD panel is 1200:1. Therefore, LG has developed a new product to compensate for the contrast. It is a dynamic backlit LCD high-brightness window display, and one is a QLED outdoor high-brightness digital signage.

    RisingLCD products use LG LCD panels. G Display’s customers include Apple, HP, DELL, SONY, Toshiba, PHILIPS, Lenovo, Acer and other world-class consumer electronics manufacturers, Apple’s iPhone 4, iPhone 4S, iPhone 5, iPad, The iPad 2, The New iPad and the latest iPadmini all use LG Display’s LCD panels.

    According to the survey results of the authoritative market research organization DisplaySearch, in 2012, LG Display's market share of large-scale TFT-LCDs over 9.1 inches reached 29%. In terms of product categories, LG Display has a market share of 24.6% of LCDs for TVs, 33.3% of LCDs for notebook computers, and 28.2% of LCDs for monitors. In addition, it also has a market share of tablet PCs. Set a record of 39.4% market share in the LCD field. LG Display will strive to consolidate its dominance in the high-end market based on its leadership in the above-mentioned markets.

    Samsung's TV department is actively "talking" with the world's major panel manufacturers. In 2022, Samsung hopes to purchase 53 million TV panels. In order to reduce the dependence of LCD TV panel supply on Chinese panel manufacturers, Samsung may reduce LCD TV shipments in 2022 but will switch to OLED TV regardless of product line. Reduce the number of LCD TV purchases from Chinese panel manufacturers and switch to WOLED TV panels from LG Display and QD display panels from Samsung Display. Not only that, Samsung will continue to increase purchases of Sharp panels from a Japanese LCD TV manufacturer. In 2022, it may also consider a substantial increase in the number of LCD TV panels purchased by LG Display in South Korea.


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