37.8" Industrial Ultra Sunlight Readable Stretch lcd display
OEM / ODM Manufacturer
Factory Direct
Order & Lead Time
Need 50+ units? for framework agreements.
Global Shipping Options
Samples ship in ~10 working days; Bulk orders in 15-25 working days.
- Express: DHL/FedEx door-to-door delivery (5-7 days)
- Sea Freight: Cost-optimized bulk shipping (30-45 days)
- Rush Orders: Available upon request for urgent projects
1-3 Year Standard Warranty
3 years for Display Units and 1 year for LCD modules. Extendable to 5 years. Includes 24/7 support, remote troubleshooting, and long-term spare parts availability.
All products are manufactured in our ISO 9001-certified facility.
CE, FCC, RoHS Certified
RS378LNX01A01-BK is a special product in our product catalog, it is a sort of bar LCD but with extremely high aspect ratio, 10.25 times larger than typical 16:9 display, also 3.4 times larger than the native bar LCD from LG which usually has 16:3 aspect ratio.
Even this display looks strange, it sitll has motherboard inside as same as the other advertise player in our product list, this give its ability to working without connection from PC, you can input the video or pictures you want by the interfaces like USB and Type-C, or just like an android phone, it has Wi-Fi connection.
Since the special aspect ratio, the primary target for this product is goods shelf in supermarket and shop, to replace the price label or advertise under the goods, but much flexible and harmony to showing the information.
Product pictures

Application Cases

Key Features
Ultra-wide 37.8″ bar LCD with aspect ratio optimized for digital signage
High brightness >1000 nits – perfect for sunlight readable environments
Full HD resolution with vivid color reproduction and wide viewing angles
Long-life LED backlight with 50,000+ hours operation
Multiple input interfaces: LVDS / HDMI / custom options available
Durable design – suitable for 24/7 commercial use
Customizable dimensions and housing for OEM/ODM projects
Technical Specifications
| Model | RS-378-BAR |
| Size | 37.8 inch Ultra-Wide |
| Resolution | 1920 x 540 |
| Brightness | 1000 nits (typical) |
| Contrast Ratio | 4000:1 |
| Viewing Angle | 178° (H/V) |
| Backlight Lifetime | 50,000+ hours |
| Operating Temperature | -20 ~ 70 °C |
| Certifications | CE / RoHS / FCC |
Applications
The 37.8″ bar LCD display is ideal for:
Retail shelf-edge displays and digital price tags
Transportation hubs – bus, train, and metro information systems
Vending machines and self-service kiosks
Industrial equipment monitoring
Advertising displays in shopping malls and airports
Quality & Certifications
All RisingStar displays are manufactured under strict ISO9001 quality management system. The 37.8″ bar LCD is fully certified (CE, FCC, RoHS), ensuring compliance with international standards. Each panel undergoes rigorous testing for reliability, including high/low temperature, vibration, and anti-glare surface tests.
Frequently Asked Questions
Q: Can this display be customized for my project?
A: Yes, we offer OEM/ODM customization including size, housing, and interface options.
Q: Is the screen sunlight readable?
A: Absolutely. With 1000+ nits brightness, it provides excellent visibility even in direct sunlight.
Q: What is the typical lead time?
A: Standard models ship in 2-3 weeks. Custom solutions may take longer depending on requirements.
Q: Does RisingStar provide technical support?
A: Yes, our engineering team provides full pre-sale and after-sale support worldwide.
| Screen Diagonal | 37.8 inch |
| Brand | RisingStar |
| Model No | RS378LNX01A01-BK |
| Active Area | 959.04(H) x 52.614(V) mm |
| Resolution | 2880(RGB)×158, |
| Physical Size | 978.84 x 72.41 x 20 mm |
| Pixel Arrangement | R.G.B. Vertical Stripe |
| Display Mode | a-Si TFT-LCD, LCM |
| Contrast Ratio : | 1200:1 |
| White Luminance ( Center ) | 500 to 5000nits |
| Optical Response Time | 8 (Typ.)(G to G) ms |
| Input Power | DC12V |
| Frame Rate | 60Hz |
| Viewing Angle | 89/89/89/89 (Typ.)(CR≥10) |
| Weight [kg] | 2 kg |
| Interface Type | Micro-USB, TF, USB, Type-C |
| Support Color | 16.7M (8-bit) |
| Surface Treatment | Antiglare, Hard coating (3H) |
| RoHS Compliance | RoHS Compliance |
| Operating Operating Temperature | -20 ~ 70 °C |
| Storage Temperature | -30 ~ 80 °C |
01 / Chassis & Materials
Structural integrity for extreme environments.
| Enclosure Grade | Medical and Food grade SUS316L Stainless Steel, AL5052 Aluminum, or SECC Galvanized Steel. |
| Protection Rating | Certified IP65 / IP69K waterproof sealing. Mechanical impact protection rated at IK10. |
| Surface Finish | Industrial powder coating (RAL spectrum), sandblasting, and anti-acid marine painting. |
| Format Architecture | Chassis-mount, Open-frame, Panel-mount, and VESA-integrated configurations. |
03 / Interface & I/O
Industrial signal and power regulation.
| Connectors | Support for M12 Aviation Circular Connectors, DB9/RS232, and waterproof RJ45/USB. |
| Power Regulation | Wide voltage DC 9V - 36V input with integrated surge and polarity protection. |
| Sensor Suite | Integrated ambient light sensors, thermal probes, and custom GPIO control protocols. |
02 / Optical & Display
Visibility optimization for extreme ambient lighting.
| Luminance Output | Scalable 1500 - 5000 Nits with integrated Hi-Tni (110°C) anti-blackening technology. |
| Optical Bonding | Full Vacuum Optical Bonding (OCR) — eliminates air gaps, fogging, and maximizes contrast ratio. |
| Advanced Coating | Integrated AR (Anti-Reflective), AG (Anti-Glare), and AF (Anti-Fingerprint) nano-films. |
04 / Embedded & Data
Software architecture and data sync.
| Operating Systems | Full compatibility with Windows 7, 10/11 IoT; Linux support covering the last 3 generations (Ubuntu 20.04, 22.04, 24.04 LTS) and Debian; as well as comprehensive support for Android 11 through 14. |
| Communication | High-speed 4G/5G LTE modules, Dual-band Wi-Fi 6, and Gigabit Ethernet. |
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